Sampling Techniques

If money were no object, I would use the simple random technique. The simple random technique is quite expensive and is done by random digit dialing and by internet sampling. It is most likely used of all the other techniques. The simple random technique is easy to analyze and relatively simple to compute error.


In our group project, I would use the cluster technique because it is very low in cost and is still frequently used. In the cluster technique, researchers select units at random, then observations are done on the entire group by the researcher.